Jim Russell and Jon Schaeffer
Jim Russell (left) and Jon Schaeffer (right) of XTRA 1360

iHeart San Diego, operator of eight local radio stations, has revised its weekday talent lineup during morning and afternoon drive on KLSD-AM XTRA 1360, a sports talk station affiliated with the Fox Sports Radio.

Rich Ohrnberger, a former NFL offensive lineman who played five seasons, including his final season with the Chargers in 2014, has moved from afternoons to mornings to be paired again with sports-talk veteran Steve Hartman for “The Hartman and Rich-O Show” from 6 a.m. to 9 a.m.

Previously, Hartman, who has worked in San Diego radio for three decades, and Ohrnberger co-hosted the station’s morning show in 2019 and 2020. They currently host a national weekend program on Fox Sports Radio. Ohrnberger also is a radio color analyst for San Diego State University football.

In addition, veteran producer and host Jim Russell has joined Jon Schaeffer from 3 to 6 p.m. for the “Jon and Jim Show.” Russell and Schaeffer also host “The Wrap Up Show,” which follows San Diego Padres game broadcasts.

Schaffer’s extensive baseball knowledge comes from his 15 seasons as a minor league broadcaster. He’s also the voice of San Diego State University athletics, covering XTRA 1360’s pre-game, halftime and post-game shows.

Russell previously served as producer of the “Darren Smith Show” and worked for the Padres Radio Network from 2016 to 2019.

“The Herd” with Colin Cowherd will continue to air in the 9 a.m.-to-noon day-part, followed by “The Darren Smith Show,” which remains in the mid-day slot from noon to 3 p.m.

“This exciting new lineup caters to the desires of sports fans in San Diego,” Melissa Forrest, iHeart San Diego market president, said in a statement. “In addition to providing the very best sports talk, we’ll also continue to provide our listeners with unparalleled access to the NFL, the Padres, San Diego State University athletics and all San Diego sports news.”

The Mightier 1090 Radio Station Becomes ESPN Affiliate

Southern California sports talk radio station XEPRS 1090-AM, The Mightier 1090, announced it has become an ESPN affiliate. The station will now be known as The Mightier 1090 ESPN Radio.

KLSD-AM XTRA 1360, operated by iHeart San Diego, previously aired some ESPN Radio programming during the past two years.

“This is a big win for us,” said Bill Hagen, The Mightier 1090 station operator. “This is something we’ve been working on for a long time, and it’s incredibly satisfying to finally see it come to fruition, just in time for the start of the new year.”

The Mightier 1090 ESPN Radio will add two ESPN talk shows to its weekday lineup. “The Keyshawn, J-Will and Max Show,” featuring Keyshawn Johnson, Jay Williams and Max Kellerman, will be heard from 3 a.m. to 7 a.m., followed by Mike Greenberg from 7 a.m. to 9 a.m.

Other ESPN programming also available on 1090-AM will include ESPN Radio’s national game-day broadcasts of NFL, MLB and NBA game broadcasts, as well as MLB’s Sunday Night Baseball.

Scott McCarthy, vice president, ESPN Audio, said, “We’re thrilled to have The Mightier 1090 ESPN Radio join our affiliate network in a key Southern California market and provide fans with our can’t-miss national morning studio show lineup as well as a marquee live event schedule throughout the year.”

ESPN Radio, which launched Jan. 1, 1992, provides more than 9,000 hours of talk and event content annually, reaching more than 32 million listeners per week on approximately 500 stations, including more than 400 full-time affiliates and a presence in the top 25 U.S. markets.

Inseev Interactive Acquired by 3Q Digital of Chicago

Inseev Interactive, a San Diego-based SEO digital marketing agency, has been acquired by 3Q Digital of Chicago.

Financial terms of the deal and job status for Inseev employees were not announced. A statement from Inseev said the company, founded in 2013, has more than 60 employees who manage about 100 client accounts.

A statement from 3Q Digital said its existing SEO team will merge immediately with Inseev. In addition, Jimmy Page, Inseev founder and CEO, will join 3Q Digital in a founder capacity and Wesley Flippo, Inseev VP of SEO, will join the 3Q Digital senior leadership team as senior VP.

The acquisition will add a number of brands to 3Q Digital’s client roster, including Touch of Modern, Rothy’s and Layla Sleep. Madison Alley Global Ventures advised Inseev Interactive on the transaction.

“Inseev is honored to become a part of an organization with the talent, leadership, culture and history that 3Q Digital is so well-known for throughout the industry,” said Page. “We believe that Inseev is at the perfect point in our evolution to join forces with 3Q to create one of the world’s best SEO services. This acquisition gives us a large and multifaceted set of resources to take our best-in-class SEO offerings to the next level quickly and effectively.”

“Inseev approaches SEO from an incredibly strategic lens, they have a unique and flexible model that can scale up or down depending on priorities,” said Rob Murray, CEO of 3Q Digital. “Inseev’s team of experts goes beyond just technical site fixes. They work with clients to develop exceptional custom content, and their link-building solution is world-class. We’re really excited to begin collaborating and sharing best practices. Both teams have so much to learn from one another.”

San Diego PRSA Chapter Names 2022 Board

The Public Relations Society of America’s San Diego-Imperial Counties chapter has announced its 2022 board of directors. April Tellez Green, University of California San Diego, will serve as chapter president and Barbara Cosio Moreno, Office of State Senator Toni Atkins, will serve as president-elect.

Other executive committee members include: Ryan Hall, Caliber Corporate Advisers, as treasurer; Giovanna Castro, Republic Services, as secretary; Hope Reilly, Southwest Strategies, as past president.

Board members include: Shannon Boffa, Southwest Strategies; Anne Buckley, University of California San Diego; Kim Coutts, Civilian; Jamie Hampton, Mixte Communications; Kara Handley, U.S. Navy; Edgar Hopida, ACLU of San Diego & Imperial Counties; William Lopez, Alternative Strategies; Amanda Nelson, San Diego Housing Federation; Patricia Maxwell Robertson, Grossmont College; Rachel McGuire, RMG Communications; Jenny Mehlow, San Diego Zoo Wildlife Alliance; Megan Pinna, Sharp HealthCare; Arturo Garcia Sierra, Museum of Photographic Arts; Patrick Thelen, San Diego State University; Stephania Villar, consultant.

In addition, Julie Smith-Taylor, Taylor PR Strategies, will serve as the chapter’s ethics officer. Also on the board are four, non-voting associate board members, including: Elena Gomez, University of San Diego; Elizabeth Espinoza, Imperial Valley College; Monica Gil dos Santos, Katz & Associates; Mariah Hugo, Katz & Associates.

The chapter, founded in 1959, is one of more than 100 chapters within the Public Relations Society of America, the world’s largest organization for public relations professionals.

Rick Griffin is a San Diego-based public relations and marketing consultant. His MarketInk column appears weekly on Mondays in Times of San Diego.