Frankie “V” Vinci, the new morning drive host on KSSX 95.7-FM JAM’N.

By Rick Griffin

KSSX 95.7-FM JAM’N, San Diego’s hip-hop and R&B station operated by iHeartMedia San Diego, has announced its new weekday programming schedule, effective Monday.

The changes include moving Frankie “V” Vinci from afternoon drive to morning drive co-host with Tati Pelegreen, moving Pablo Sato from morning drive to afternoon drive and the addition of Nina Chantele in the midday time slot. The new schedule includes: Frankie and Tati, 6-10 a.m.; Nina Chantele, 10 a.m.-3 p.m.; Pablo Sato, 3-7 p.m.; Beto Perez, 7 p.m.-midnight.

Vinci has been the afternoon drive host, music director and assistant program director at JAM’N since the station launched in May of 2016. Prior to KSSX, he worked at JAM’N 94.5-FM in Boston, KHTS 93.3-FM in San Diego and KISS 95.7-FM in Hartford, CT.

Pelegreen began her radio career in Honolulu at KIKI-FM before moving to the mainland in 2006 to accept a position at XHTZ-FM in San Diego. She also worked in 2013 co-hosting mornings at WPGC-FM in Washington, D.C.

Chantele will follow her new midday show on JAM’N with a 3 -7 p.m. shift on Real 92.3-FM in Los Angeles. Her radio resume over the past 10 years includes time spent at WGCI-FM and WKSC-FM in Chicago, as well as WMIB-FM in Miami.

Sato, a Honolulu native, has worked at several hip hop and R&B stations in the country, including XHTZ-FM in San Diego, KOHT-FM in Tucson, and WPGC-FM in Washington, D.C.

Perez began his radio career in 2002 in San Diego. He has worked as a producer, on-air announcer and mixer at XHRM-FM, XHTZ-FM and KSSX-FM.

iHeartMedia’s cluster of seven radio stations in San Diego include KGB 101.5-FM, KHTS Channel 93.3-FM, KIOZ Rock 105.3-FM, KLSD/XTRA-AM Fox Sports San Diego 1360-AM, KSSX JAM’N 95.7-FM, KOGO 600-AM News Radio and KMYI Star 94.1-FM.

SDX Hosts Member Rooftop Mixer

SDX will host its annual mixer from 5:30 p.m. to 8:30 p.m.Tuesday, July 18, at Fairweather, a patio bar just beyond the outfield fence of Petco Park at 795 “J” Street downtown. The venue offers skyline views of Petco Park and Dowtown San Diego, as well as drinks from sunny places, such as daiquiris and piña coladas and mai tais and zombies. Raffle prizes will include a golf package and overnight accommodations at Sycuan Resort, Taylor Made golf clubs and a Kindle.

The event will include a meet-and-greet with recently elected SDX board members for the 2017-2018 term, including chair Brian Hilemon and president Jeannie Fratoni. Additional special guests will include newly elected officers with Ad 2 San Diego, a networking group for marketing professionals age 32 and under; and, the San Diego Advertising Fund for Emergencies (SAFE), a non-profit organization that provides financial assistance for local advertising professionals during times of life crisis.

Cost to attend is $25 for members, $45 for non-members and $20 for Ad 2 members and students. Each ticket includes one drink and appetizers To RSVP, visit or call (619) 255-2281. Founded in 1911, SDX is San Diego’s oldest continuously operating business association and the city’s largest local networking and professional group for advertising and marketing executives with more than 150 companies representing about 400 members.

i.d.e.a. Names New PR and Social Media Director

i.d.e.a., a San Diego creative agency, has named Danielle Nuzzo as public relations and social media director. She has more than 10 years of experience in brand communications and digital storytelling. Her career has included working for New York digital agency 360i, managing digital word-of-mouth campaigns for Vitamin Water, Sprite, Coca-Cola, Kraft Foods and NBC Universal. She also has worked for Quicksilver’s ROXY brand to grow and optimize ROXY’s social channels across three continents to a global footprint of more than two million followers.

“The addition of Danielle allows us to continue leading and growing our public relations services, which have been a major component of the agency since its founding,” said Jon Bailey, chief relationships officer at i.d.e.a. “Joining a strong team already in place, Danielle will further the success of our current and future clients.”

“I’m excited to join an incredibly diverse and innovative agency with capabilities spanning PR, marketing, digital, media and creative,” said Nuzzo. “The integration of influencer marketing, social strategy and digital advocacy into our public relations offering allows us to provide a unique and competitive advantage to our clients in the ever-changing landscape of marketing communications.”

Lewis Piston Adds Chris Urquhart for Media Role

Chris Urquhart

Lewis Piston, a San Diego integrated advertising and marketing agency, has announced the appointment of Chris Urquhart as associate director of media.

Urquhart brings experience with McDonald’s, Perkins, Taco Bell, the Atlanta Hawks, Home Depot, AT&T, Verizon and Stanley Black & Decker. The agency said he will spearhead the expansion of media operations within the business to bring world-class service to a growing blue-chip client base.

“Media is becoming more technical and complex,” said Urquhart, who relocated from Atlanta. “I’m thrilled to be joining Lewis Piston during its expansion. The agency is doing some great creative work with current clients and I’m excited to bring my own experience to a stellar team.”

Rick Griffin

Rick Griffin is a San Diego-based public relations and marketing consultant. His MarketInk column appears weekly on Mondays in Times of San Diego.