Apple Store at Fashion Valley Mall. Courtesy Apple

Apple announced Thursday that it plans to hire more than 1,000 employees in San Diego over the next three years as part of a nationwide expansion.

The Silicon Valley computer and smartphone giant did not reveal a location, but is reportedly targeting the University City area.

Similar expansions are planned for Culver City and Seattle, and Apple also committed to build a 133-acre campus for 5,000 new employees in Texas’ capital Austin. That new campus will be Apple’s largest presence outside its headquarters.

“Apple is proud to bring new investment, jobs and opportunity to cities across the United States and to significantly deepen our quarter-century partnership with the city and people of Austin,” said Tim Cook, Apple’s CEO. “Talent, creativity and tomorrow’s breakthrough ideas aren’t limited by region or zip code, and, with this new expansion, we’re redoubling our commitment to cultivating the high-tech sector and workforce nationwide.”

The company’s announcement was hailed by San Diego business and political leaders.

“Joining an influx of other large tech firms like Amazon, Google and Teradata, Apple is setting up a significant operation in San Diego to take advantage of the region’s STEM talent,” said Mark Cafferty, president & CEO, San Diego Regional EDC. “We look forward to building a stronger working relationship with Apple to help them grow and succeed in this already thriving tech hub.”

“I’m happy to welcome Apple to America’s Finest City,” said San Diego Mayor Kevin Faulconer. “It’s more proof of the great tech ecosystem and talent we have in San Diego. It also shows our strategy of investing in our people, our neighborhoods and our universities is continuing to pay off.”

Apple has added 6,000 jobs to its American workforce in 2018 and now employs 90,000 people in all 50 states. The company said it plans to create 20,000 jobs in the United States by 2023.

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Chris Jennewein

Chris Jennewein is Editor & Publisher of Times of San Diego.