A La Jolla real estate firm has answered that most modern of holiday questions – what’s the most Instagram friendly holiday decoration?
Using hashtags to determine popularity for indoor decor, RubyHome found that the Instagram fave is … #christmastree!
That hashtag appeared on had 29.6 million posts, more than four times the number of the runner-up.
The second most Instagrammable decoration, with 7.1 million hashtags, was #christmaslights, with #christmastreeornaments coming in third, with 1.8 million hashtags.
The final hashtag to be used more than a million times was #christmaswreath, on 1.2 million posts.
The RubyHome study analyzed Instagram posts for a wide array of holiday decorations. The team culled through more than 42 million posts to determine the top 10.
Rounding out the top hashtags:
- #poinsettia, 598,520
- #christmasstockings, 385,921
- #christmascandles, 312,967
- #nativityscene, 238,244
- #menorah, 221,828