The Museum of Contemporary Art San Diego’s Jacobs and Copley Buildings in downtown San Diego. Courtesy of the museum

The Museum of Contemporary Art San Diego will launch $12 on 12, a one-day-long campaign dedicated to raising funds for the museum’s annual operating budget.

This special year-end appeal will raise money to support the museum’s “boundary-pushing exhibitions” at its galleries downtown and in La Jolla, as well as art-in-education and public programs.

Contributors to the campaign will be offered a free drink at the members’ opening of “Laugh-in: Art, Comedy, Performance” on Jan. 22 in La Jolla. Donors will also enjoy a 15 percent discount at the museum store through the month of January by showing their donation receipt.

Founded in 1941, the museum is the preeminent contemporary visual-arts institution in San Diego County. Its collection includes more than 4,500 works of art created since 1950.

In addition to presenting exhibitions by international contemporary artists, the museum serves thousands of children and adults annually at its varied education programs, and offers a rich program of film, performance, and lectures.

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Chris Jennewein

Chris Jennewein is Editor & Publisher of Times of San Diego.