The San Diego Museum of Art will be transformed with living art as more than 100 floral designers bring the Museum’s permanent collection to life during the 34th annual Art Alive fundraiser this weekend.
The museum’s signature fundraiser and San Diego tradition, Art Alive 2015 showcases exquisite floral displays infused with three days of celebrations from Friday though Sunday
This year, Art Alive will honor the 100th anniversary of Balboa Park. Designer René van Rems will transform the museum’s central rotunda into a lush and beautiful floral design and art experience reflective of the Victorian era in Europe and the early days in San Diego. His design will incorporate California-grown flowers such as white hydrangeas, trumpet lilies, carnations and flowering herbs.
This year’s floral exhibition will be open from 9 a.m. to 5 p.m. from Friday, April 24, through Sunday, April 26. General admission is free for members, $20 for nonmembers, and free for children age 6 and under.
Other events planned are:
- Bloom Bash — The opening celebration at 7 p.m. Friday. Tickets are $200 for members and $250 for others.
- Garden of Activities — Family activites from noon to 4 p.m. on Saturday and Sunday
- Floral Lecture — From Fabergé to Cartier, independent curator Timothy Adams will speak at 10 a.m. Saturday on the influence of flowers and nature on goldsmiths from the turn of the 20th century to present. Tickets re $15 for members and $25 for others
- Floral Masterclass — Inspired by Balboa Park’s Centennial, the 2015 Floral Masterclass at 10 a.m. Sunday takes inspiration from the California garden-style arrangements in fashion at the time. Workshop attendees will create and take home an elegant arrangement pairing traditional European elements with a California twist. Tickets are $100 members, $125 for others, and include a continental breakfast.
As the museum’s largest annual fundraiser, Art Alive highlights the permanent collection to provide critical support for education, outreach programs and special exhibitions year-round.
