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MarketInk: Union Bank Tests ‘Your Details Matter’ Ad Campaign in San Diego

San Francisco-based Union Bank, with 55 branches in San Diego County, has selected San Diego to test market a new advertising campaign starting this month. Rollout in other markets is scheduled to begin in spring 2020. “San Diego is the market where Union Bank pilots new programs, offerings, promotions, and strategies, leveraging real-time client feedback […]