Preparing meals at Mama’s Kitchen.

Nonprofit Mama’s Kitchen will bring back its annual fundraiser “Mama’s Day” in a virtual format at 7 p.m. Friday, commemorating 30 years of the culinary event.

Proceeds from the event benefit Mama’s Kitchen’s mission to deliver three medically tailored nutritional meals a day, seven days a week, free of charge, for local individuals and families vulnerable to hunger due to HIV, cancer or other critical illnesses, including congestive heart failure, type 2 diabetes and chronic kidney disease.

“Although we can’t be together in person, we look forward to bringing together our community partners, supporters and friends to virtually celebrate 30 years of Mama’s Day,” said Alberto Cortes, CEO of Mama’s Kitchen.

“It’s already been a big year for Mama’s Kitchen as we just marked our 10 millionth meal milestone. We couldn’t reach these new heights without the support of the community and look forward to celebrating all who make our work possible at this year’s Mama’s Day.”

Taking place the Friday before Mother’s Day, the annual tradition is the organization’s largest fundraiser. This year, Mama’s Kitchen aims to raise $85,000 to benefit its home-delivered meal program, which will provide more than 17,000 meals to its clients.

With the event being virtual, attendees can tune in to Mama’s Day from anywhere.

Attendees will see live entertainment, special presentations and a drawing to win prizes from Sycuan Casino Resort, Hyatt Regency La Jolla at The Aventine, local restaurants gift cards and other businesses. Attendees will also have access to the Mama’s Day virtual photo booth to share fun and festive pictures of their at-home celebration with all other party-goers.

Sycuan Casino Resort will provide a $10,000 Fund-A-Meal match in support of the event and will match funds raised up to $10,000.

Making his return as the event’s culinary host is Emmy award-winning chef, author, YouTube personality and restaurateur Sam “The Cooking Guy” Zien. In addition to hosting the event, he will provide a special presentation. Making a guest performance is Chad Michaels, known for winning RuPaul’s Drag Race All Stars Season One and producing of San Diego’s “Dreamgirls Revue.”

Mama’s Kitchen was established in 1990 by a San Diego caregiver who enlisted volunteers to prepare and deliver free meals to neighbors who were sick with HIV/AIDS and unable to cook for themselves.

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